Smartphone Essays


Marketing Plan for Smartphone

1.0 Executive Summary T&T Mobile is a startup company focusing on the marketing of smartphones. Our company intends to launch the smartphones business because the smartphones have revolutionized the communication landscape, and many consumers are switching from the traditional cell phones to the smartphones because of the benefits they derive from using the smartphones. Apart from assisting the consumer to make the voice and video calls, the smartphones also provide the online browsing services assisting in communicating through the chat messaging. Moreover, a number of smartphones users globally reached 1.57 billion in 2014, and the smartphone users have increased to Continue Reading...

Rivalry Strategy Tool

Intensity of Rivalry within the smartphone Manufacturing Industry 1. Number and Relative Size of Competitors 1 2 3 4 5 Top 4 competitors combined industry market share <40% (X 40-50%) 50-60% 60-70% >70%       The worldwide smartphone manufacturing industry is significantly competitive. The top four competitors in the smartphone manufacturing industry comprise of Samsung, Apple, Huawei and OPPO. In accordance to statistics from the 3rd Quarter of the 2016 fiscal year, Samsung was number 1 in the industry with a market share of 21 percent. Second was Apple with a market share… Continue Reading...

Protecting Data and Health Information

potential risk associated with making information easily available via smartphone app. Should someone like a volunteer have access to this sensitive data, they may have little to lose and may abuse their privileges compared to a more experienced and paid employee. While the scenario offers vague and missing information, there are several options to ensure maintenance of proper security measures and protection of personal data. The first is creating a log in system for access to the data available in the community clinic, especially in the shelter. Depending on the job title and job duties, the staffer will be… Continue Reading...

Samsung New Marketing Strategy

Korean company, has faced intense competition from Apple and other smartphone companies across the globe. Since 2014, Samsung's profit and market share have significantly declined due to intense competition from Apple and Chinese players. However, Samsung has experienced tremendous profitability and increased in the past year because of the adoption of new strategies. According to Jung -- a (2016), Samsung Electronics predicted its best quarterly results in over two years in June 2016. The company experienced increased profitability at a time when the smartphone sector or industry was characterized by declining sales. While Apple, LG Electronics, and Chinese players… Continue Reading...

Technical Writing Describing a Smartphone

A smartphone is a multifunction portable electronic device. All smartphones perform three main functions: traditional telephony, computer applications, and photography operations. Telephony functions include voice calling and SMS; computer functions include Internet access, game play, and software applications; and photography operations depend on a built-in camera and photography processing applications. A smartphone consists of both its hardware and its software. Hardware The smartphone includes a chassis plus the internal components. Those internal components include a battery plus the circuit board. Features like the SIM card, camera, and… Continue Reading...