Total Length: 3455 words ( 12 double-spaced pages)
Total Sources: 5
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References
Hill, C., & Jones, G. (2012). Essentials of strategic management. 3rd ed. Mason: Cengage Learning.
Johnson, G., Scholes, K., & Whittington, R. (2010). Exploring corporate strategy. London:Prentice Hall.
Porter, M. (2008). Competitive advantage: creating and sustaining superior performance.
New York: Simon and Schuster.
Segal-Horn, S., & Faulkner, D. (2010). Understanding global strategy. Mason: Cengage
Learning.
Witcher, B., & Chau, V. (2010). Strategic management: Principles and practice. Mason:
Cengage Learning.
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