Amazon.com Website Outlines Some of Essay

Open, View, and/or
Download this Document

Total Length: 686 words ( 2 double-spaced pages)

Total Sources: 3

Page 1 of 2

There is little information with respect to adherence to copyright protections. Overall, Borders offers the most formal set of information to its customers, which seems to cause them to leave out important ethical and security information that the other sites provide.

Amazon uses a wide range of communication tools. The busy-looking website combines text and ample images. The core of Amazon communication, however, is interaction. Cookies and other tools are used to help target ads based on location and past purchase information. These recommendations are supplemented with an interactive component built around user reviews, resulting in a communications program where information comes from Amazon, third parties and fellow customers. Barnes & Noble's communication style is less friendly, but has some nice touches. One is the "most popular search terms" on the bottom of the home page, where the most popular search terms are largest.

Stuck Writing Your "Amazon.com Website Outlines Some Of" Essay?

View All Our Example Amazon.com Website Outlines Some of Essay

Have A Custom Example Essay Written

The communication style is in general more professional and less casual than Amazon's. Although user reviews are allowed, the more professional layout keeps them an extra click away. Borders offers a brighter, very casual communications style. They do not make as extensive use of tools such as cookies as do the other two sites and as a result the site has a less personal feel. All three companies make use of subscription emails to communicate with their customers. Borders has a different take on user reviews, providing more information about the reviewers to improve review integrity. The tools used for the reviews lend them the appearance of greater reliability. Overall, Amazon uses more tools to push products than the other two companies. Those firms have a more formal, less interactive style at the expense of a direct relationship with the customer.

Works.....

Show More ⇣

     Open the full completed essay and source list


OR

     Order a one-of-a-kind custom essay on this topic


sample essay writing service

Cite This Resource:

Latest APA Format (6th edition)

Copy Reference
"Amazon Com Website Outlines Some Of" (2009, July 16) Retrieved June 9, 2025, from
https://www.aceyourpaper.com/essays/amazoncom-website-outlines-20560

Latest MLA Format (8th edition)

Copy Reference
"Amazon Com Website Outlines Some Of" 16 July 2009. Web.9 June. 2025. <
https://www.aceyourpaper.com/essays/amazoncom-website-outlines-20560>

Latest Chicago Format (16th edition)

Copy Reference
"Amazon Com Website Outlines Some Of", 16 July 2009, Accessed.9 June. 2025,
https://www.aceyourpaper.com/essays/amazoncom-website-outlines-20560
   

Open, View, and/or
Download this Document
order custom essay example