ASDA's Model for Success and Thesis

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In spite of this recognition within the context of the community noted, ASDA's detractors remain numerous. This is one of the inherent consequences of its chosen affiliation with Wal-Mart. Moreover, many claims have been cited against ASDA itself for its discouragement of labor unions, indications that it does more environmental harm than good, allegations that its prices are not actually the lowest in Britain and a host of other arguments that are common for a company of its scale and in its selected field of business. Still, ASDA continues to demonstrate growth and growth potential, with access to an enormous amount of capital making its expansion a matter of inevitability at this juncture.


For communities, councils and consumers, the best opportunities are in partnering with ASDA to preserve community priorities. As demonstrated by the examples indicated above, ASDA's success comes at least partially from the intuitiveness with which it identifies the needs of its communities and responds to them. This denotes that some of the enormous resource at ASDA's fingertips can be used to the benefit of the community.

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