Brazil's Business and Investment Opportunities Term Paper

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Global Business Trends- Brazil

The extreme growth of Brazil across the recent years is heavily fueled through the increment of prices of commodities as well as the ideal approach to handling 2008 and 2009 global recession.

The most apparent trend in Brazil is the easy access to credit. Credit has become easily available and accessible in Brazil than in the previous years. Credit is both granted to organizations and people with a capacity for managing them. However, most of the credit is availed through a "sub-prime" definition to the poor households. Programs like Minha Casa Vida have been dedicated to creating "sub-prime" markets for credit real estate (Ibp Inc. 2013). The national government continues to stimulate unsecured credit for lower classes while creating defined gaps in the credit conditions. The middle-class is not in a position of getting conditions of the open markets while close to the elements offered to lower classes.

The translation of Unibanco (Brazil's third largest bank), Banco Itau took on the position of the largest bank in Brazil until 2009 as it belonged to Bradesco. Bradesco and Banco Itau were primarily competing to accrue business from 49% of Brazilian population without bank access to products. An important competitive product was unsecured credit based on credit cards (Jagersma, 2005). Brand, organizational alignment, and image are some of the business capabilities that are highlighted in the investor studies as some of the most relevant issues for company performance.

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However, the elements are ranked within the scope of capabilities that the companies are based on performed tasks. For this reason, it is prudent to preserve special attention through extended relationship to knowledge development, as well as the methodologies (Michitaka, 2013).

The second trend is that the country is adopting mobile technology at a high speed. The trend is fueled by the increased larger demand to have online services, as well as the malfunctioned struggle of last-mile infrastructure. Brazilians are quickly turning to mobile phone usage and increased mobile broadband for huge numbers. In 2010, there are extensive mobile broadband connections across Brazil as compared to wired broadband. Each prediction takes the assumption that such trends will be long lasting. The current season sees them access more of Brazil broadband connections as compared to the provision of clean water pipes across Brazil (Frynas, 2002). Even though mobile phone densities of Brazil are impressive, it is critical to consider that the overall purchasing power of consumers does not accept more than 15% subscription to post-paid plans.

The third trend in business of Brazil is that politicians are involved actively in the formulation of viable business policies. Dilma….....

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