Brubaker Case the Situation Revolves Business Proposal

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His style of "assumption" proves to be problematical; he also should have involved Frank more in picking up Jean from the airport, reviewing the account, and sending the message that Frank was in charge. Cass needs to understand that his role would be better served as a servant leader -- making it easier for his employees to succeed.

Frank

Frank should have requested a meeting with Cass once he found out about Jean. At this meeting, roles, responsibilities, strategies and tactics should have been communicated. Once Jean arrived, Cass should have taken the lead to help Jean understand that Frank was the lead, she was assisting. Had this happened, then procedures would be in place to circumvent Frank's feelings of betrayal and anger.

Jean

Jean had a hard position -- she had three bosses (client, Frank, and Home Office). Her role was never clarified, but she should not have waited until a luncheon during a taping process to spurt out that the ads were "boring." Instead, she should have voiced her concerns with Frank and Cass long before any taping session. Her outburst at lunch shows immaturity and lack of finesse.

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Doug

Doug needs to be more hands on with Cass, at least in figuring out the communication issue. He had a red flag at the lunch, but instead simply tells Cass to communicate how pleased he was with Frank and Jean.

Two major paradigms could have made this situation far better: communication and maturity. No one was really communicating back and forth -- they needed to realize that it is both the responsibility of all parties to adequately communicate. Cass did not communicate to his subordinates, thus leaving one in the dark and the other concerned about his role and job. Doug and Cass do not communicate well, and without those parameters, how could we expect Frank and Jean to do so? Second, Frank's anger and not confronting the situation in a polite manner and Jean's outburst are both signs of immaturity and taking things personal prior to openly communicating feelings and needs. They all need to remember that in front of the client they needed to be unified in their approach, professional, and whatever disagreements they might have, should have been settle long before the client was present......

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"Brubaker Case The Situation Revolves" (2013, February 21) Retrieved July 1, 2025, from
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https://www.aceyourpaper.com/essays/brubaker-case-situation-revolves-86094
   

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