Bun and Thigh Roller (Www.Bunthigh.Com) Term Paper

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A study from the Institute of Preventative Medicine in Copenhagen found that so-called apple-shaped woman with excess fat around their waists were likely to be less healthy than a curvaceous, pear-shaped woman whose fatty deposits were concentrated in the buttocks and thigh areas ("When it Comes to Stored Fat, Shape Matters," 2005, Daily News Central). From an aesthetic standpoint, toning exercises and machines like the Bun and Thigh Roller are not useful -- the only thing that shrinks one's body is weight loss, and burning more calories than consuming more calories -- for which cardiovascular activity is better suited. No one can choose where their fat stores accumulate if they consume more calories than they burn.

Of course, strength training and flexibility are also important aspects of a fitness regime. But here the Bun and Thigh Roller falls short as well. While a person who uses weights can add weight as they grow stronger, once a person maximizes the fitness benefits of the exercises one can do on the machine, there is no way to make the exercises more difficult.

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"To reshape yourself, you have to hypertrophy muscles," that is work them by adding additional effort as the muscle adapts to the harder regime (Kolata 2003: 234)

The intended target of the advertisement seems to be someone with a relatively low level of fitness, probably a woman who does not work out much if at all, and who is concerned about her problem areas like the hips and buttocks, given the easy exercises performed on the machine, and the emphasis on weight loss, rather than health and fitness. However, the sexy models in bikinis to draw the attention of the viewer bear no resemblance to this individual, although they are eye-catching. While it is true that if one follows the diet plan and increases one's activity level, some weight loss is likely, the fact there are more effective exercises to accomplish this aim is omitted, as is the caloric level of the included diet plan. The gimmick of not stating the actual price, although not fallacious, is also at very least misleading......

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