Business Is Quality Free? I Term Paper

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Price is important, but quality is just as important and it is nearly impossible to build quality products without some increase in price.

High-quality services follow the same principle. Using another example, the impeccably trained staff at the Ritz Carlton Hotel chain provides customer service nearly all true service-oriented companies try to copy. Even the name, the "Ritz" is synonymous with high quality living and opulent service. This is why the chain's hotels are able to charge 200% higher rates than the average vacation resort.

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The entire Ritz Carlton experience is high-class and high quality, and its customers expect to pay more for this type of luxurious service and surroundings. That is another excellent measure of high quality goods and services. Consumers usually expect to pay more for these goods and services, and they do. High price is not necessarily an indication of high quality, but the best quality goods and services always come with a higher price tag, and consumers expect that. High quality is never….....

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