Cathay Pacific and COVID 19 Pandemic Research Proposal

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Academic/Industry ReferenceYeung, J. H. Y., Cheung, W., Fung, M. K. Y., Zhao, X., & Zhang, M. (2010). The air cargo and express industry in Hong Kong: economic contribution and competitiveness. International Journal of Shipping and Transport Logistics, 2(3), 321-345.The above article is one of the academic references used in the project. In this article, the researcher examine the economic contribution and competitiveness of the air freight and express industry in Hong Kong. The study was conducted with the support of key industry players and other stakeholders including UPS, FedEx, TNT, and DHL. To achieve the purpose of the study, the researchers carried out a review of existing data and studies relating to logistics in Hong Kong and China. They also conducted a research into Hong Kong’s air freight and express industry. The review of existing studies served as the foundation for secondary data analysis. However, the researchers carried out face-to-face interviews and used a questionnaire to examine the sources of competitiveness in Hong Kong’s air freight and express industry. The research was geared toward providing insights on how to enhance the competitive position of this industry in Hong Kong. For secondary data analysis, the researchers utilized three approaches i.e. input-output tables, the econometric model, and a combination of the approaches.

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When conducting the research and analysis, these researchers relied on industry data and existing studies.The study found that…

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…and maintain its role as an aviation hub in the region after the impact of the pandemic and China taking control?Airlines like Cathay Pacific recorded the worse performance in history due to the travel restrictions brought by the pandemic. The removal of some travel restrictions provides an avenue for airlines to resume operations and become profitable as they grapple with the long-term economic effects of the pandemic. However, Hong Kong’s role as an aviation hub is affected by various factors like competition from other aviation hubs. There is a gap in literature on the impact of disease outbreaks on Hong Kong’s role as an aviation hub. The study is expected to demonstrate that Cathay….....

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"Cathay Pacific And COVID 19 Pandemic", 12 August 2021, Accessed.19 May. 2025,
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