China's Big Mac Attack by James L. Essay

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China's Big Mac Attack" by James L. Watson, and "Heartburn; Fearful Over the Future, Europe Seizes on Food" by Roger Cohen. Specifically, it will explain what each writer is saying, comparing and/or contrasting the perspectives on globalization presented by each writer. Globalization is a difficult issue facing not only America, but also most industrial nations of the world. However, America's culture seems to be spreading much faster than that of other cultures, and that frightens many people who want to retain their own culture and place in the world.

American culture is spreading around the world, because of large, multinational companies like McDonald's and Coca-Cola that have a desirable product, and the funds to spread their company worldwide. While Americans are complacent about their food, their companies expanding around the world, and even the genetic modification of many common foods they eat, many people in the world are not. They see the American expansion and threatening and even dangerous, and want American culture to stay put in America, where they feel it belongs. As one protester noted in the Cohen article, "What we reject is the idea that the power of the marketplace becomes the dominant force in all societies, and that multinationals like McDonald's or Monsanto come to impose the food we eat and the seeds we plant" (Cohen 2). Thus, globalization affects not only culture, but also the very fiber of culture, changing the people and the way they eat, one of the most important aspects of culture that sets people apart.
When one country so influences the world that the world begins to take on many aspects of that country, while losing their own valuable culture, then world domination has gone too far, and profits have become far more important than people and their values. Many proponents of genetic engineering, which the Europeans especially object to, content that it will help feed more people while allowing fewer people to starve. Senator Richard G. Luger of Indiana notes, "The Europeans think they are protecting humanity, but we think they want to starve the rest of the world'" (Cohen 2).….....

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"China's Big Mac Attack By James L ", 29 November 2004, Accessed.4 June. 2026,
https://www.aceyourpaper.com/essays/china-big-mac-attack-james-l-58544