Communication to Be Effective, the Essay

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Lack of communication in procurement sector has been causing problems for Carson executives. They should try to review the possibility of centralized communication. The second problem is ineffective management of change. In any organization, management of change is highly significant to the overall success of the organization as well as effective introduction of the change process. If change is not effectively communicated, it can lead to serious friction and resistance on part of the employees. With regard to Carson, we understand that the basic problem has been lack of coordination between managers of different plants and locations and hence it is not always easy to communicate with them on various issues including change. Change management must be closely studied to effectively incorporate it in the change process.

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One theory that the author could have mentioned in his response is Kurt Lewin theory of change which has been widely studied and considered one of the most effective and comprehensive works on the subject of change. It explains how change must be introduced and how it can be managed through various stages. (Kritsonis, 2005)

The second important subject is the possibility of centralizing knowledge. It is already known that in a world marked by virtual teams and scattered dislocated units, it is important to still keep centralization intact in some areas including sharing of knowledge. This would help Carson managers get instant access to procurement information and they are likely to make more effective decisions and better choices. (Maki, 2005).....

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