Components of Restaurant Concept and Essay

Open, View, and/or
Download this Document

Total Length: 556 words ( 2 double-spaced pages)

Total Sources: 1+

Page 1 of 2

The Cheesecake Factory is as such an upscale restaurant, offering full services, but providing these services in a casual and pleasant atmosphere, rather than in a setting of elegance and formalism.

The unique selling points at the Cheesecake Factory are represented by the ambiance and the combination on the menus. As its name suggests, the company is specialized in the production and vending of cheesecakes, but it also sells other food categories, to serve a wide array of needs. Aside from its restaurants, The Cheesecake Factory also operates two baking laboratories in which they produce and retail their bakery products.

One important component of the success registered by The Cheesecake Factory is represented by the geographic spreading of the stores.

Stuck Writing Your "Components of Restaurant Concept And" Essay?

View All Our Example Components of Restaurant Concept and Essay

Have A Custom Example Essay Written

The over 100 restaurants are placed in locations with increased customer access, meaning as such that they are easy to reach and appeal to customers. Additionally, another strength of the company, which contributes to the creation of unique selling points, is represented by the strong managerial model, focused on building customer appeal, a pleasant working environment and operational efficiencies. Finally, the last component of the unique selling model at the Cheesecake Factory is represented by the strength of the brand. "The Cheesecake Factory is an iconic brand and a consumer favorite, not only in the United States, but by reputation across the globe" (Website of the Cheesecake Factory, 2011)......

Show More ⇣

     Open the full completed essay and source list


OR

     Order a one-of-a-kind custom essay on this topic


sample essay writing service

Cite This Resource:

Latest APA Format (6th edition)

Copy Reference
"Components Of Restaurant Concept And" (2011, December 16) Retrieved June 30, 2025, from
https://www.aceyourpaper.com/essays/components-restaurant-concept-48558

Latest MLA Format (8th edition)

Copy Reference
"Components Of Restaurant Concept And" 16 December 2011. Web.30 June. 2025. <
https://www.aceyourpaper.com/essays/components-restaurant-concept-48558>

Latest Chicago Format (16th edition)

Copy Reference
"Components Of Restaurant Concept And", 16 December 2011, Accessed.30 June. 2025,
https://www.aceyourpaper.com/essays/components-restaurant-concept-48558
   

Open, View, and/or
Download this Document
order custom essay example