Confidential and Private Company Overview Yahoo!, Inc. Essay

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Confidential and Private

Company overview

Yahoo!, Inc. is a large digital media company that specializes in the delivery of personalized digital content as well as experiences across millions of devices around the globe (Market Watch, 2012). The company provides highly engaging and innovative canvases that are used in advertisement in order to connect with the millions of online target audiences across the globe. The company provides several services to different categories of people and businesses. To the normal users, it provides various services like online properties, news, entertainment and email services while to the advertisers, Yahoo! Inc. provides a wide range of marketing services that are designed in way that ensures that it effectively connect with the subscribers of its Yahoo! Properties products. The website also connects advertisers with other third-party entities through its integrated Yahoo! Advertisement offerings. At the moment, the company through its Yahoo! Properties provides users services that fall into 3 main categories; Media, Search & marketplaces and Communications & Communities. The company's offers are available on different devices like PCs, mobile devices as well as TVs. Its Communications & Communities offerings is made up of other services like Yahoo! Messenger, Yahoo! Mail, Yahoo! Answers and Connected TV, all of which provide the users with a wide array of communication as well as social services across a wide range of devices via broadband internet access. The Marketplace and Search offerings are specially designed to provide users and businesses with a quick source of answers. The company's Media offering is specially designed to effectively engage users with a lot of compelling and yet relevant content as well as services on the internet. The company's media services and property include Yahoo! News, Yahoo! Homepage, Yahoo! Sports, My Yahoo!, Yahoo! Finance, Yahoo! Toolbar, Yahoo! Contributor Network, Yahoo! Entertainment & Lifestyles as well as Yahoo! Pulse.

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The company also offers its advertisers various top notch targeted solutions which includes search and behavioral targeting, extremely valuable insights into their clientele base as well as a wide range of tools that can effectively leverage the gathered insight for highly optimized performance of the programs. Yahoo! Inc. also provides a variety of software solutions as well as platforms for use by third-party developers, publishers as well as advertisers. These solutions include Yahoo! Open Strategy, Yahoo! Developer Network, Yahoo! Updates, Yahoo! Application Platform, Yahoo! Query Language as well as Yahoo! Search BOSS. Yahoo! Was founded by Jerry Chih-Yuan Yang together with David Filo in the moth of January in 1994.The Company is headquartered in the city of Sunnyvale, California.

Financial Summary

The company's financial health is summarized in the consolidated statement of income, consolidated balance sheet and consolidated statement of cash flow as shown below.

Transaction overview

The Yahoo! Board of Trustee has voted to start a procedure to explore strategic partnership avenues with other companies, to strengthen the organization operating visibility and increase its access to capital. The strategic partnership shall bring on board non-profit making organizations and shall include selling off the capital assets to a profit making organization. However, the Board of Trustee selected a Special Committee to take necessary steps to review and appraise the available strategic partnership opportunities and retain Ark Financer (AF) as the organization financial advisor to help in the process.

Ark Financer believes that there is a lot….....

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