DVR, Once TV's Mortal Foe, Research Proposal

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The information in the article is both well-written and well-documented. The author uses statements by recognized experts, concomitantly with citations of studies to investigate the trends within the television audience. The use of such factual information lends to the piece a very persuasive style. This persuasiveness is enhanced by the fact that most modern readers would easily relate to the material.

Most, if not all, Western households today have at least one television set, of which many are furnished with some form of digital or other recording technology.

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It is therefore interesting to learn how television and its revenue operate, and about the effect of recording technology.

Reference

Carter, Bill (2009, Nov 1). "DVR, Once TV's Mortal Foe, Helps Ratings." New York Times. http://www.nytimes.com/2009/11/02/business/media/02ratings.html?em=&pagewanted=all.....

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