Executive Information Systems and Digital Essay

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5). Although Web portals also provide executives with the ability to aggregate large amounts of data from various sources, there is still the issue of sorting out all of this information in meaningful ways. Indeed, many executives are faced with so much information that it is comparable to trying to sip from a fire hose. In contrast to Web portals, digital dashboards "is a personalized portal that provides consolidated information for an individual user" (Abel, p. 6). Finally, digital dashboards also provide executives with the ability to view the information offline, thereby adding portability to the EIS approach (Abel).

Examples of Executive Information Systems and Digital Dashboards. One of the more popular EISs in use today is SAS, described by one of its vendors as "the market leader in providing a new generation of business intelligence software and services that create true enterprise intelligence. SAS is the only vendor that completely integrates leading data warehousing, analytics and traditional BI applications to create intelligence from massive amounts of data" (SAS, 2008, p. 3). Another EIS being offered for a wide range of applications today is Lilly Software's Executive Information System (EIS) software. The company's promotional literature states that this application "provides you with a powerful, yet simple tool that allows you to view and analyze key factors and performance trends in the areas of sales, purchasing, production, and finance" (Lilly Software, 2008, p. 2). According to its vendor, this EIS provides executives with the types of information displays characteristic of this approach as well as some fine-tuning features that can be used to identify problem areas before they become unmanageable; this applications is also Windows compatible, making it easy to launch in most offices today (Lilly Software).

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Likewise, many digital dashboards are Windows-compatible or supported (being based on Microsoft Office 2000), including Online Analytical Processing (OLAP) and Dynamic HTML (DHTML) (Abel, 2008).

Conclusion

The research showed that EIS and digital dashboards are computer- and Internet-based applications that can help executives better manage the flood of information that they receive on a regular basis. The research also showed that executive information systems and digital dashboards are like any management tool in that their value relates to the individual's ability to use these tools appropriately. Top-level managers who are "spreadsheet junkies" will likely embrace these technologies in major ways, identifying new ways to use their information displays to make more timely and informed decisions. By contrast, executives who are already uncomfortable with computers (e.g., "cyberphobia") or who prefer a more hands-on management approach may not realize this level of value from these systems......

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