Commercials and the Media
fast food industry also had an incentive to get them young—and that is why in two McDonald’s commercials, each a fifteen second spot, the fast food behemoth uses knowledge and technology to identify itself with natural childhood tenacity, curiosity and the desire to learn and use technology. In the first fifteen second spot from a 2018 campaign for Happy Meals, McDonald’s shows a young African American family: Mom, and two small children seated at a clean booth in McDonald’s by the a large window on which the bottoms of the… Continue Reading...

