GOP Primary Republican Primary Video Research, Analysis Research Paper

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Total Length: 445 words ( 1 double-spaced pages)

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GOP Primary

Republican Primary Video Research, Analysis & Critique

Covering a Period between March 6th and April 3rd, 2012

Researcher/writer will be analyzing the entire TV/video ad campaigns related to both Mitt Romney and Rick Santorum from 03/06/2012 thru 04/03/2012. In the research paper, compare and contrast the overall ad campaigns of each with regard to:

Type of ad: biographical? Issue? Attack?

Sponsor of the ad: candidate, political party, independent advocacy group (including SuperPacs). Any difference in the type of ads run by each?

What demographic group(s), if any, were the ads primarily aimed at and how effective was it at reaching each?

Press coverage of the ads -- "how extensive? helpful or harmful? Biased? And if biased, in what direction?

The overall effectiveness of the ads: very? somewhat? not very? Why?

Candidate reaction to the ads -- "smart or not? Why?

NOTE: The paper should be an overview -- "a synthesis of the detailed responses reported in the accompanying spreadsheet.

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Place the spreadsheet(s) after the text. Each spreadsheet should be numbered and titled and sourced.

- Researcher/writer will need to utilize scholarly sources including, but not limited to the textbooks (Shanto Iyengar. 2011. Media Politics: A Citizen's Guide. 2nd ed. New York: W.W. Norton & Company, and Clarence Jones. 2005. Winning With The News Media: A Self-Defense Manual When You're The….....

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Latest APA Format (6th edition)

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"GOP Primary Republican Primary Video Research Analysis" (2012, April 11) Retrieved July 5, 2025, from
https://www.aceyourpaper.com/essays/gop-primary-republican-primary-video-research-112950

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"GOP Primary Republican Primary Video Research Analysis" 11 April 2012. Web.5 July. 2025. <
https://www.aceyourpaper.com/essays/gop-primary-republican-primary-video-research-112950>

Latest Chicago Format (16th edition)

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"GOP Primary Republican Primary Video Research Analysis", 11 April 2012, Accessed.5 July. 2025,
https://www.aceyourpaper.com/essays/gop-primary-republican-primary-video-research-112950
   

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