Jones Vs. Smith Profitability Ratio's Jones Smith A2 Coursework

Total Length: 441 words ( 1 double-spaced pages)

Total Sources: 2

Jones vs. Smith

Profitability Ratio's

Jones

Smith

Profit Margin

Return on assets

Return on equity

Liquidity Ratios

Current Ratio

Quick Ratio

If I were a credit manage I would approve a short-term trade credit to Smith before I would to Jones since their current and quick ratios are both higher. However, given the fact that all of the liquidity ratios were higher than one, I would probably offer them both a short-term line of credit.

If I were an investor however, I would be more attracted to Jones' operation since he not only receives a greater profit margin, but also makes better use of his assets and his equity.

Stuck Writing Your "Jones Vs. Smith Profitability Ratio's Jones Smith" A2 Coursework?

Although Jones seems to have more of an aggressive growth strategy which would most likely offer a greater return to the investor in the future.

Gourmet Foods Inc.

Gourmet Foods is currently experiencing a tremendous growth rate in its total sales volume. In 2011 it is apparent from their balance sheet that the company made a large capital investment in 2011 based on a significant increase in long-term liabilities as well as total assets and depreciation. The company also had their accounts receivable increased by over thirty eight percent and a ROA of just over five percent. This indicates that although the company is growing rapidly that they.....

     Open the full completed essay and source list


OR

     Order a one-of-a-kind custom essay on this topic


sample essay writing service

Cite This Resource:

Latest APA Format (6th edition)

Copy Reference
"Jones Vs Smith Profitability Ratio's Jones Smith" (2012, August 31) Retrieved June 5, 2026, from
https://www.aceyourpaper.com/essays/jones-smith-profitability-ratio-jones-smith-109248

Latest MLA Format (8th edition)

Copy Reference
"Jones Vs Smith Profitability Ratio's Jones Smith" 31 August 2012. Web.5 June. 2026. <
https://www.aceyourpaper.com/essays/jones-smith-profitability-ratio-jones-smith-109248>

Latest Chicago Format (16th edition)

Copy Reference
"Jones Vs Smith Profitability Ratio's Jones Smith", 31 August 2012, Accessed.5 June. 2026,
https://www.aceyourpaper.com/essays/jones-smith-profitability-ratio-jones-smith-109248