Kimura, K.K.: Can This Customer Term Paper

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This may be made up of excellent professionals but it will surely fail to achieve the desired aim if these individuals don't act as a team. Therefore, Max Scorse shouldn't be the only holder of technical details. Other colleagues should know them too for being able to make pertinent suggestions when he is not available.

Secondly, Pramtex must pay higher attention to the products provided by suppliers and must have a better organized warehouse for being able to immediately deliver the parts that customers need.

Thirdly, the company should hire competitive accountants in order to avoid "losing face" to their Japanese counterparts.

Fourthly, Pramtex should learn to cope with deadlines. The major delay which has hindered Dr. Komoda from testing the Spartacus machines in order to successfully meet Walt Disney's requirements is a major reason for refusing to place another order.

Fifthly, the Australian company should ask its researchers to revise the controlling system and operate the modifications made by Kimura's engineers.

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After all these changes, Pramtex must strive to regain the Japanese corporation's confidence. For achieving this aim, it should organize a PR campaign for re-building a positive corporate image. One of the main strategies Pramtex could use is admitting that it has made mistakes. Furthermore, it must emphasize its hard work to remediate these problems and present its new look and ideology within the framework of trade shows, conferences, and other similar activities proving that the company is aware of its past debacles but has done its best to work things out.

Thus, the company will attract Japanese companies which will share their contentedness to other competitors. Consequently, by taking one step at a time, Kimura could replace its negative aura and bring Kimura back to its portfolio......

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