Lifeplans, Inc. (2004). "A Comparative Research Proposal

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Those enrolling in the federal program were also likely to have higher incomes than buyers of long-term care plans in other markets, though they generally had a lower valuation of assets than private plan enrollees. Most of these comparisons hold true for the non-buyers of the federal program when compared to non-buyers in other markets, questioning the validity of the comparison and suggesting an overall demographic difference between markets. There were attitudinal difference noted in the groups, as well, and much of this is believed to be the result of specific marketing and education campaigns for the federal program aimed at the potential enrollers.

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Those in the federal plan market had generally given the plan more thought and had done more retirement planning in general than had the individuals in other markets. Significant re-existing differences, then, were likely slim......

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