Motivational Profile of Southwest Airlines Term Paper

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Practically, the company's management has succeeded to give the employees the feeling that it is not only their job that matters, but them as persons as well. This attitude usually leads to the feeling that the reason for which one comes to work and does his job properly is not the obligation, but his personal satisfaction and pleasure. I consider that all big companies should adopt a policy as such and give their employees the feeling they are highly appreciated and valued.

On the other hand, it is clearly enough that the financial benefits are of great importance as well, because this is the ultimate end of any path in developing a career. Thus, as mentioned above, the fact that the company rewards its people for bringing improvements inside must be a successful policy, as people are practically motivated to do their job and are encouraged to contribute more to the well-being of SWA. In the same respects, the leadership should not omit to increase the salaries from time to time, as this is the surest guarantee that valuable employees would not look for another job.

It is clearly enough that the possibility to acquire new information and learn new things must be of great importance as well, but I consider that a friendly work environment and financial motivation are the best strategies SWA uses and should continue to use in the future in order to maintain its professional workforce.

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In addition, the use of policies as such must have contributed a lot to the creation of the prolific image the company currently has and, even more, it must be the primary source of motivation for other people's attempt to become its employees......

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