Parks, Recreation and Tourism LA Essay

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Apart from the low price penetration strategy, the company has also employed marketing strategies to make their products popular and ensure that the loyal clients remain loyal to the products (Tharrett & Peterson, 2008).

It is evident that the organization has succeeded in its operations. This is because the organization has remained profitable from 1984 when was first established. Over the years, it has been able to reach its revenue targets. The profits have enabled the company to expand and open other fitness clubs across the United States and Canada. It seems that the future for the company is bright since more people are now taking their health seriously hence enrolling to the various fitness centers for workouts (Bates, 2008).

The organization has numerous opportunities that it is yet to exploit. For instance, the company has only expanded within the United States and Canada. Since its products are tested and widely accepted, the organization has an opportunity to expand to other parts of the world like Europe, Asia and Africa. Additionally, the company can also expand or improve its existing facilities in order to accommodate more clients.

The company has faced a number of challenges in its journey to the successful achievements. For instance, the organization faced opposition when trying to acquire other established companies like ion the case of acquiring Les mill workouts in Florida. Complying with laws in other states has also been a challenge since the company had to adjust to comply with the existing provisions of the law. Additionally, competition has been a challenge since the company has to employ more resources in trying to lure more clients to use its facilities (Bates, 2008).

Since the organization has many branch units, it means that they enjoy reduced tax since loses made by some of the branches are absorbed by the organization.

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This means that profits available for taxation are reduced since tax is deductable from the consolidated accounts. However, the company pays more taxes whenever all the business units are making profits. The organization has spent most of its resources in purchasing of equipments, developing infrastructures and hiring employees to facilitate its operations (Tharrett & Peterson, 2008). The company has obtained its revenue majorly from member's subscriptions. Clients have an option to select the plan that suits them most.

Major areas of expenditure

The organization has spent most of its resources in purchasing of sports and training equipments. More resources have also been spent in maintenance of the equipment as well as hiring employees and sustaining the employees to facilitate the company's operations. Additionally, the company has spent more resources on its acquisition and expansion plans.

Sources of revenue

The company has obtained its revenue majorly from member's subscriptions. Clients have an option to select the plan that suits them most concerning gym training. Additionally, more revenue is obtained from other investments such as restaurants found within the premises of the clubs. Lastly, revenue has also been obtained from the investments that the company has made in other publicly traded companies in form of share that offer dividends at the end of the financial period.

In conclusion, LA Fitness organization has contributed immensely to the well being of most people across North America. More people are now able to access fitness services at a lower cost in their areas of residence across the United States of America. It has also helped in the development of the economy by creating employment opportunities and development of infrastructure. The future of the company is bright since health fitness is being an important aspect in the lives of most people......

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