Policy & Strategy in Today's Term Paper

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7). To bring this program into action, JetBlue has implemented an interesting employee structure. JetBlue has a home-based reservation system, where agents are allowed to work from their home via a remote connection with the central base. These employees are also committed to the company because of the particularly pleasant circumstances of their work. This type of empowerment allows for employee loyalty to the company, as well as keeping labor costs lower.

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Labor costs are also kept lower by lower than average salaries for the industry. Nonetheless, because of the corporate culture, many more applications are received by JetBlue than other airlines (p. 10). The company makes up for this by high job security, overtime pay, and a high probability for promotion. In this way, the company gains loyalty from both….....

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