Product of Fireproof and Soundproof Paint. The Essay

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product of fireproof and soundproof paint. The product protects against oxygen reaching burnable a material so it would protect a home against fire. In addition, and what separates our product apart from the competition, is that our paint has the ability to proof a house against outside sound pollution. The majority of our product will be sold in home improvement stores throughout the nation. In addition, our company will maintain an online presence which will allow customers to buy directly from the paint source.

Our unique paint product will work as a fire retardant by having the chemical compound aluminum hydroxide. When heated, this compound forms aluminum oxide and releases water in the process. This chemical reaction absorbs heat while cooling the surface and releasing water on the fire. What is completely new is that our paint will also possess soundproofing ability. It will work by attenuating airborne sound waves by increasing air resistance, thus reducing the amplitude of the waves. Our paint can be made in several different colors and thickness.

We will seek to combine the utility of our product with a convenient online and in-store presence. Construction workers or other consumers can sign up for the website and create an account free of charge. This makes it so you have the following options for additional fees: Once the customer knows how much paint they will need to complete a product they can submit the order into the site where we guarantee that the necessary amount of paint will be available at participating hardware stores. An added service to this option would be to take this process a step further and the customer can have the paint order delivered to their home. There would be an additional fee for the pickup option and then a slightly higher fee for the delivery option, but it is a small price to pay for added convenience.

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By creating an account the site will also offer to save the paint order amount and type for you for future construction projects. The site will also offer email notifications to advise if there are any paint promotions in relation to your saved items such as weekly sales or coupons.

Need/want/desire satisfying

In the modern world, people are living more and more in crowded, loud cities. One way to ensure the safety of your family as well as one's peace and quiet is to use fireproof and soundproof painting. Simply put; why would a person endanger their safety and tranquility by using another paint product. In addition, our product saves time as one does not need to install both fire retardant and soundproofing separately. Lastly, the convenience of our website will make the process efficient and convenient for construction workers to suggest the product to their clients. In short, our product sells itself on having a safe, calm place to live while also reducing the amount of work required for construction efforts.

Target market

We will focus on do-it-yourself home owners and construction workers, and we will try to attract new customers from our competitors. We will divide our target market into segments based on age: independent consumers and professionals. Consumers will appreciate the ease of at home delivery offers and the amount of work saved by not having to install fire retardant….....

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