Leadership Conference Research Evaluation Methodology Notes

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. What were the steps you used to narrow your focus in finding a conference associated with the study of leadership and/or organizational leadership?
The first step I utilized in finding a conference related to leadership was to properly identify my objectives. Here, I was looking for an organization with strong connections within a broad array of industries and geographies. For one, although my primary study is leadership, the over discipline takes many forms. As a result, I was looking to attend a conference that could properly leverage these different elements to improve my understanding of the overall discipline. Here, a primary step is to research the product offering of conferences to ensure that they comply with my objectives. Next, I researched conference reviews and even called conference administrators to confirm product offerings. This step was critical to ensuring that the value proposition offering by the conference satisfied my objectives and was compelling (Albritton, 1990).
2. Did the website or conference homepage include enough detail for you to make a decision about the credibility of the conference, why or why not? No, the website conference homepage was not enough to detail the credibility of the conference.

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For one, sales forces often are used to…

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…one take-away from the process that will be helpful in the future
One critical take away from the process was the sheer amount of conference availability. Here, it is important to recognize the variety and overall value proposition of each conference. For one, many conferences are marketed extremely well but may not provide the necessary elements needed to perform successfully within a leadership function. Here, the key take-away is due diligence and its importance to properly evaluating conferences. In addition, it is important to properly leverage the benefits of the conference selected (Bennis, 2003). All too often, participants attend a conference but fail to fully utilize its….....

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