Samsung Mobile Term Paper

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Samsung Corporation is a Korean company headquartered in Seoul, South Korea. This is a company that is most well-known for its technology operations, though it also conducts business in several other areas on international commerce. Some of Samsung's primary focus areas for business include: electronics, shipbuilding, engineering and life insurance . Though by far the most recognizable products from Samsung are their telecommunications and mobile products. Because of the corporation's great success in this area, it has created another company called Samsung Mobile. This smaller company was really created to meet the mobile needs of the world's largest consumer market: The United States. To be close to their target, Samsung mobile became located in Dallas, Texas in the middle of 1992 . The Samsung Mobile Company focuses on researching, designing and marketing mobile telecommunications products. This company offers products for individual as well as business use. The Samsung Mobile Company's most popular products include: handheld wireless phones, wireless communications infrastructure systems and enterprise communications systems . Each of these products has been contributing significantly to the extremely rapid growth of this company.

Without question, there are several opportunities facing the Samsung Mobile Company. With the exponential growth of technological and telecommunications, this company is in a perfect position to make great profits in the future. By systematically integrating strategic expansion tactics, synchronizing global leadership and developing an extremely functional and efficient communications network, Samsung will be able to realize its enormous potential in the global arena.

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The massive consumer appeal of wireless cellular products creates an extremely large market for this firm to access. Additionally, the inelastic demand for cellular phones and technological systems ensures the continuance of this market. Virtually every person and company relies on technology in their every day lives. Without the products and systems that the Samsung Mobile Company produces, many of these individuals and organizations would not be able to function profitably .

Though even with their great line of products and the large market for technology, the Samsung Mobile Company also faces some serious threats in their business. There is a large amount of dangerous competition in the technology and telecommunications markets. Extremely large and very profitable companies like Apple, Blackberry and even Google operate in these markets. These firms have proven themselves to customers and have become the leaders of the technological world. Therefore, it will be very difficult for the Samsung Mobile Company to compete profitably with these firms and their abilities to innovate. These firms are best recognized for this kind of innovative work, whereas Samsung is best known for its production of critical hardware. So even in this threatening area, there may be a chance to securing some contractual work for competitors . Knowing that this great opportunity exists on the global stage, there are certainly a great number of other companies that….....

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