British Invasion on the United States: 1964 -- 1967
The arrival of the Beatles in New York City in 1964 for an appearance on the Ed Sullivan Show marked the beginning of what has become commonly known as the "British Invasion." This period, lasting Continue Reading...
One's experience with a product builds that attitude, and trial samples become more effective than advertising itself, especially in the early stages of building a strong brand.
Brand name recognition is important especially when a company is using Continue Reading...
To wit, in Socrates' day, there were no official government prosecutors (commonly referred to in modern America as "District Attorneys"); in effect, any citizen could bring an indictment against any other citizen, and call for a trial. And that's ba Continue Reading...
Ethiopian Music 4
Ethiopia actually contains many distinct cultures. The most populous is that of the Christian Amhara around the capital plateau, but there are other Christian, Jewish, and Muslim peoples, some remote and virtually unknown. The fo Continue Reading...
sexual imagery and sexual concepts in advertising has existed for nearly a century. In the past several decades, however, this form of advertising has begun to target younger groups of consumers as a wider array of products are presented as aids to Continue Reading...
Popular Music
The New Face Book of Rock and Roll
An entirely new book (okay score) on the future of music and the place of rock and roll is being written, and yet we really can't even tell what the experience will be like, though it will most like Continue Reading...