Zynga
Creating the Next Big Hit -- Or Cashing Out ASAP
Describe the business situation, including the macro-environmental and micro-environmental conditions facing the organization.
Zynga has had a tremendous rate of growth that has been as marked Continue Reading...
Organization
LinkedIn Corporation is the "biggest professional-networking website" (Kucera & Frier, 2012). Launched on May 5, 2003 (Linkedin Corporation, 2012), and going public on the New York Stock Exchange in May, 2011 (Kucera & Frier, 2 Continue Reading...
Marketing Music on Social Media Sites
Social media sites like Facebook, Twitter, YouTube and others have grown exponentially over the past few years. One of the entertainment genres that has benefited mightily from social media is music, rap, rock, Continue Reading...
Business Strategies and Decision-Making
Choosing a business structure can depend on a wide range of variables and it is thus essential for a manager to have a complex understanding of his company, the industry it is associated with, and business for Continue Reading...
IPO
Facebook's IPO
Facebook, the world's leading social networking site, has recently filed to raise capital by launching an initial public offering (IPO). During this process the company will sell equity shares in the form of stocks to interested Continue Reading...
Strategic Choices
The author of this report is asked to do a few things within this report. First, the author is to look at and assess the Grand Strategy Selection Matrix. Second, the author is to review and assess the general business model and str Continue Reading...