In a recent L’Oreal advertisement, the company capitalizes on diversity. The product being advertised is the “True Match” brand of foundation. The tagline in the advertisement reads, “Your skin has a story. It’s a mosaic Continue Reading...
Within its strict perspective of humanity, there is no room for free will; actions are automatic responses to prompts from one's surroundings. It goes without saying that behaviorists do not allow for mankind's soul; this does not rest well with mos Continue Reading...
Watson really created the field of behavioral psychology with his speech and his first book, and while it refined over the years with input from others, such as B.F. Skinner, it is essentially based on Watson's original ideas and studies, so he is Continue Reading...
