Eli Lilly entered into a joint venture agreement with Ranbaxy to produce and market pharmaceuticals on the Indian market in the early 1990s. Eight years later, the parties are re-evaluating the venture. Ranbaxy was considering selling its stake and L Continue Reading...
The question is whether to seek another partner or to buy out the company. One of the benefits of the JV has been the Ranbaxy distribution network. Using another Indian partner would mean a change in this network, and that could compromise earnings Continue Reading...
Strategic Alliances Joint Ventures Strategic Alliances And Joint Ventures Building Strategic Alliances and Joint Ventures In the modern business environment, the creation of sustainable value for shareholders and customers calls for the developmen Continue Reading...
Marketing, Product Safety, and Intellectual Property Ethical issues relating to marketing and advertising, intellectual property, and regulation of product safety Various organizations often find themselves in the wrong side of the law when undert Continue Reading...
