Maybelline Cosmetics is an American company owned by L'Oreal that produces and sells makeup products globally. They are headquartered in New York City and their manufacturing facility is located in Little Rock, Arkansas. L'Oreal purchased the company Continue Reading...
Marketing Management
The cosmetics industry and market continually change to present players in the field with new opportunities and threats. In the context of the dynamic and competitive industry, Estee Lauder is seeking to introduce a new product Continue Reading...
The ability to create a makeup palate that is suited to the consumer's specific beauty needs, to create a unique image of beauty that is healthy and an enhancement of one's natural beauty should be the focus of a redesigned Avon site.
Conclusion
A Continue Reading...
Bobbi Brown
Marketing Campaign
Bobbi Brown has three new product ideas, a line of anti-aging products, a virtual makeup feature, and beauty on the wheel. For these, the most comprehensive marketing campaign will need to be for the anti-aging line, Continue Reading...