Merck Novartis
Merck and Novartis Financial Statements 2012
Balance Sheet
• What components of stockholders' equity do each of the companies disclose?
Merck & Co. provides a consolidated statement of stockholders equity on their balance Continue Reading...
Financial Accounting
For Merck, the company is based in the U.S. And uses the U.S. generally accepted accounting principles (GAAP) to compile its financial statements.
Novartis is based in Switzerland, and it uses international financial reporting Continue Reading...
Financial Reports
Balance Sheet
Merck discloses on its balance sheet the following components of stockholders' equity: capital stock, retained earnings, additional paid-in capital, treasury stock and accrued gains/losses. Novartis reports retained Continue Reading...
Procter vs. J&J
Procter & Gamble and Johnson & Johnson are very similar a lot of tangible ways. The major similarities include the fact that they are both sellers of common and widely used consumable products, they are both mainstays of Continue Reading...
Direct to Consumer Advertising
HISTORY OF DRUG ADVERTISING
THE DTC ADVERTISING PHENOMENON
CREATING DEMAND
DECEPTIVE ADVERTISING - A WOLF IN SHEEP'S CLOTHING
CAUSE OF DEATH
PROFIT
UTILIZATION, PRICING, AND DEMOGRAPHICS
LEGISLATION, POLITICS AN Continue Reading...
JOHNSON & JOHNSON
The Fundamental Analysis of Johnson & Johnson Inc.
(J& J, 2005)
Economic and Market Analysis
Globalization
Industry Analysis
Company Analysis
Brief History of the Company
Analysis of Capital Asset Pricing Model
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309).
The abbreviated approval process authorized by Hatch-Waxman lets generic drug manufacturers use the same clinical data that the original manufacturer used to obtain FDA approval, thereby avoiding these expenses. In this regard, Greene emphasi Continue Reading...
The first component is as follows: Net Margin = Net Income/Sales. How much profit Abbott laboratories makes for very $1.00 it generates in revenue, and the higher a company's profit margin the better. The second component is as follows: Asset Turnov Continue Reading...