Ro Vargo" (Vargo, & Vargo, 2005, p 27) that focuses on the life story of a young girl called Ro whose parent enrolls in a regular tradition school from kindergarten through college. The girl had some intellectual disability because she could not Continue Reading...
Fern and Brown (1984) claimed that the distinction between industrial and consumer marketing lacked any clear foundation, while more recently Vargo and Lusch (2011) argued that business-business markets underpin the most recent developments in market Continue Reading...
Production of Value using SDL: Service-dominant logic is a mindset or model that has emerged as the world continue to be increasingly interconnected and turbulent. This logic emphasizes on the relations of the producer and consumer as well as other Continue Reading...
