Sport and Glocalization Two globally popular sports that have become glocalized are soccer (football) in the U.S. and basketball in the East (China). The glocalization of soccer in the U.S. shows the way in which a globally celebrated sport has been Continue Reading...
It's well-known that soccer, like religion, can provoke violence like hooliganism and tramplings at overcrowded, large stadiums, and this is what many Americans assume it is all about. "But soccer has also proved unique in its ability to bridge dif Continue Reading...
Glocalization There are a number of strengths from which Eagle Jeans can build. One is that they have a strong customer base among Chinese-Americans, which provides enough revenue for the company to subsist. This is a luxury and allows them to explo Continue Reading...
The goals at which this process is aimed can concentrate on creating benefits primarily for one party or on creating benefits for both parties.' (van der Pluijm and Melissen, 2007, p.1) Multiple-sided city diplomacy is a "diplomatic process in whic Continue Reading...
