Strategic Plan, Part I: Conceptualizing a Business Essay

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Strategic Plan, Part I: Conceptualizing a Business

Define your business, products or services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.

Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.

Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.

Analyze how the vision, mission, and values guide the organization's strategic direction.

Evaluate how the organization addresses customer needs and critique how they achieve competitive advantage.

The business and how the organization addresses customer needs and how they achieve competitive advantage.

Writing a proposal for one's book can be a tough job for anyone - particularly for a beginner. Writers face needless and countless rejection merely because their proposal is not convincing enough, persuasive enough, targeted to the correct agent / publisher, or because it veers from desired protocol. Each agent / publisher, too, is attracted by different proposals. In other words, there is a protocol for writing a book and there is a different protocol for writing the manuscript proposal. There have been cases of people producing the most marvelous books and being rejected time and again due to weak or mismatched proposals.

An online business does exist for creating queries and for directing these queries to agents and publishers. The company has accumulated a base of publishers and agents and targets all sectors of writing. It helps clients review and write their queries and dispatches them to the appropriate agent / publisher.

This company has filled a void in that it deals with the first step. The company, AgentsandPublischers.com, were established in 2003 (Publishers and Agents; online) and, according to their realms of testimonials and the need out there, seem to do a flourishing business. They are also the sole company in their field and have no competition.

This company services the query niche. However, the query is only the first step in that the query serves to prod an agent or publisher's interest.

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The agent / publisher then ask to see the proposal, and intention of following up and actually accepting the book depends on the way that the proposal is written.

The proposal is complex. It consists of an arbitrary six parts and may take as long as three months to write. Some say that it has been harder for them to write the proposal than for them to write the book and that acceptance of the book actually rests on acceptance of the proposal. It needs its own style, requires marketing skills on the part of the writer, requires that the writer show that she has a platform, and requires that the writer be able to catch the interest of publisher and ingratiate herself with agent. It requires in short that the writer know the unique strategies and skills for writing a proposal. And not all do.

The business that I have in mind therefore is to open an online company (called We Do Your Proposal ) that will hire editors and experienced authors to not only help writers produce their proposals but to also send them off to a generated database of carefully-matched publishers and agents. The business will perform the same services as the Publishers and Agents online service but it will direct its entries to writing proposals rather than to queries whilst serving as resource for all agent/publisher-related problems. It will facilitate the writer's path as well as it cans actually helping the writer publish that book

Mission statement

We Do Your Proposal is dedicated to helping writers make connections with the publishing world and the media. We will specially help the beginning writer understand and negotiate the necessary steps that will help him publish his manuscript,

More specifically, we will help book writers find publishers and agents for both adult and children's books and for all typologies of fiction and non-fiction. We will also connect clients with articles or press releases to the news media, which includes social media and more traditional kinds. Finally, we will….....

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