High School Football Team: Gaining Support Through Public Event Case Study

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Public Speaking Advertising Policy Planned Events

The objective of this study is to write an in depth analysis of a public speaking advertising policy planned event specific to football and to identify the stakeholders and their motivation. The event will be evaluated from various dimensions such as social psychology, planning logistics and finance management.

Brief Overview and Description of Organization and Event for Analysis

Strategic communication is used for information of persuasion purposes and has a purpose of constructing understand as well as "support for ideas and causes, services, and products." (Oussoumanou, 2002, p. 3) Public relations must be a regular practiced by strategic communicators. Public relations are reported to be "the most common embodiment of strategic communication…" (Oussoumanou, 2002, p.3) The organization and event for analysis in this study is that of the formation of a football team at a local high school and how support for the formation of the football team can be gained from the public community and its businesses.

II. Purpose of the Event

The purpose of the event is to relate the fact that sport will be continued to be used in demonstration of benefits that are tangible to communities individually as well as to the country as a whole and if sports are to be enabled to compete with the other causes that are worthy and for the public resources of a limited nature and considering that there is a competition worldwide for funding that is available, then sports must step up and plea its cause to those with the resources to support sporting events and athletes. The Sport and Recreation for the Republic of South Africa states specifically "Sport has proven social and economic value to society differing only in magnitude from country to country." (p.13) Stated as well is that a dearth of evidence exists that demonstrates that sport "has the ability to overcome social barriers and empower individuals. It can contribute towards social cohesion, and provide opportunities for engagement on community life through voluntary work. Well-designed sport and physical activity programmes are powerful tools for fostering healthy child and individual development; teaching positive values and life skills; reducing conflict and criminal behavior; strengthening education and preventing diseases. These programs can also help to empower and promote the inclusion of marginalized groups, especially women, the youth, people in rural areas and people with disabilities.

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Sport's unparalleled popularity and reach makes it a highly effective communication and social mobilization tool." (Sport and Recreation for the Republic of South Africa, nd, p. 13) Research conducted in the United Kingdom since 2002 has demonstrated that "specialist sports schools and schools with physical education and sport focus have shown improved grades and reported reductions in truancy." (Sport and Recreation for the Republic of South Africa, nd, p. 13) In addition it has been demonstrated that children participating in sport "are generally healthier and have more resistance to disease." (Sport and Recreation for the Republic of South Africa, nd, p. 13) The purpose of this event is to educate the public on the importance of a football program at a high school and to garner funding and support both financially and in terms of volunteer labor from members of the community to support the football program at the high school.

III. Description of the Target Audience

The target audience at this event will be community members, parents of children attending the high school, businesses in the community with the capacity to assist with funding of the high school football program, and other funding sources in and about the community within which the high school is situated.

IV. Organizational and Staffing Arrangements

The event will be held at a local Holiday Inn banquet room. The invitees include five hundred individuals from the community representative of the high school Board of Education, Principals, potential coaches and other key employees of the high school. Member of the community will include parents of children attending the high school and who are interested in playing football and representative members of the Chamber of Commerce and businesses within the community in which the high school is situated.

V. Promotion and Advertising

Promotion and advertising will be accomplished through informative news reports in the local newspaper and on radios and television. Flyers will be distributed throughout the community as well as posters that will be posted in local businesses in the community. There will also be a special meeting called during PTA to discuss the event.

VI. Financial Arrangements (Expenses and.....

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"High School Football Team Gaining Support Through Public Event" (2014, July 29) Retrieved May 19, 2025, from
https://www.aceyourpaper.com/essays/high-school-football-team-gaining-support-190854

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Latest Chicago Format (16th edition)

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"High School Football Team Gaining Support Through Public Event", 29 July 2014, Accessed.19 May. 2025,
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