CRM
Flight crew resource management is the science of training flight crews to interact and communicate in a highly authoritarian environment while at the same time making use of the intelligence and professional resources of all the members of a fl Continue Reading...
Role of Information Systems in Marketing
The objective of this study is to examine the role of information systems in marketing in terms of the information that is necessary for decision making. Additionally this work will examine the role of IS for Continue Reading...
Black & Decker
Forecasts
Since the merger with Stanley, Black and Decker has seen a steady increase in its revenues, gross profit and net income. The different elements of the new company are still being integrated, underperforming divisions ar Continue Reading...
Marketing SLP
Target Market
Brand Image
Competitor Analysis
Environmental Analysis
Porters Five Force Model
Current Rivalry
Threat of New Entrants
Bargaining Power of Suppliers
Bargaining Power of Buyers
Threat of Substitute Products
Apple Continue Reading...
The Boston Matrix
1. Cash Cow: DVDs and DVD recorders are excellent sources of profit and revenues for Sony, as they have been for the last couple of years. Additionally, the electronics and game consoles, especially Playstation 2, even if encount Continue Reading...
In this scenario, organizations are not viewed as isolated entities, but instead are a part of the entire system of information and action in the world. This definition makes the most sense because most real-life examples of organizations fit this m Continue Reading...