276 Search Results for Corporate Social Responsibility and Green Marketing

Ford Motor Company Background and Thesis

The economic environment is difficult. The United States may finally be showing signs of emerging from recession, but the recent economic difficulty has taken its toll of Ford. Following the short-lived spike provided by the 'cash for clunkers' pro Continue Reading...

Hard Rock Cafe, Hotels, and Casinos Thesis

Not surprising to see concerts by Dave Matthews, Green Day, and other top groups since Live Nation recently purchased Ticket Master. A recent article in the LA Times reports that 48% of consumers are "eating out less often now than they did six mon Continue Reading...

Portfolio Management Project Term Paper

Stock Portfolio Management Project Selected 10 companies Company Symbol purchase date purchase price Apple, Inc. APPL Industry/Sector: Technology/Personal Computer -- Investment Style: Large Growth Brocade BRCD Communications Systems Inc. Continue Reading...

Amazon Could Follow in Order to Be Essay

Amazon could follow in order to be socially responsible in marketing its Kindle fire family of tablets. This demand for such social responsibility has been coming for sometime for the secretive Amazon to reveal long-awaited information about its env Continue Reading...

Keystone XL PR This Report Book Report

TransCanada is fighting people that are worried more about aesthetics and ideals rather than benefits to the consumer (TransCanada, 2013). 3.2 The significance of organization to issue and vice versa (330 words) In the end, the issue that faces Tr Continue Reading...

Big Data on Business Strategy Term Paper

875). Often success introduces complacency, rigidity, and over confidence that eventually erode a firm's capability and product relevance. Arie de Geus (1997) identified four main traits for a successful firm; the first is the ability to change with Continue Reading...

Empowerment One of the Catch Term Paper

What management does still exists must maintain an open door policy, so as to help lower level employees transition and communicate concerns but again managers are likely to have a clear idea that this is a behavioral manner of influencing actions. Continue Reading...

Presence of Multiple Views and Term Paper

However, the researchers can visualize the 'holistic' strategies even involve wide scope for utilization of computing resources as the basic instruments for collection and analyzing the data. (Willis; Jost, 2000) The usage of computers has played a Continue Reading...

Ben & Jerry The Concept of Unit Case Study

Ben & Jerry The concept of unit pricing relates to the price per unit of a good. Often, companies like to convey the impression that buying a larger size saves the consumer money, but unit pricing allows the consumer to see whether or not this i Continue Reading...

Discipline (and Its Related Subjects) Essay

The redefining of a company's vision, mission and objectives, and how they choose to align their supply chain operations, logistics, fulfillment and approaches to using this massive systems in many companies to attain SBD-based initiatives is also m Continue Reading...

Market Driven Management Term Paper

Pharmaceutical industries have to operate in an environment that is highly competitive and subject to a wide variety of internal and external constraints. In recent times, there has been an increasing trend to reduce the cost of operation while compe Continue Reading...

Antigua Guatemala Coffee Business Plan

Antigua Guatemala Coffee Antigua Guatemala International (AGI) will be a manufacturer and exporter of Guatemalan coffee to Japan and the global. AGI will use a new system in the food and beverage industry to offer Antigua Guatemala coffee in a time- Continue Reading...

Toyota Motors is a Worldwide Research Paper

Hence, these are "invisible" to the end user, but no less vital to the success of the company for it. Components of this type of competition include production lead time, development speed in research and development, production quality, and the cap Continue Reading...