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Value Propositions for General Motors Essay

Direction of the Business During the economic downturn of the global economic crisis (2008-2010), General Motors (GM) was adversely impacted by a failure to downsize its operations and focus on core products. As Yip and Hult (2012) note, GM marketed Continue Reading...

Management The People of the Essay

b) The Football Championship in Lisbon The capital of Portugal has received little investments in developments and infrastructure from both the public as well as the private sectors. But the football championship has stimulated the construction an Continue Reading...

Management and Leadership Term Paper

Personal Leadership Platform A leadership platform is a complex concept. The questions expanded my thinking into not only what I want to be as a leader, but also why those convictions are important. As a new marketing manager, I think this is a valu Continue Reading...

Operation Decision Research Paper

fictitious business that you created for this assignment. Light Up the Sky, Inc. is a company that manufactures luminescent kites. This company has been in business for the past 10 years and during this time has established itself as a high quality Continue Reading...

Managing Employee Benefits Term Paper

diverse workforce, the question of employee benefits has become increasingly complex. While salaries themselves remain important, other benefits have become increasingly so as workers seek to balance family work responsibilities in ways that -- when Continue Reading...

Culture and Management Term Paper

Management Overview In the discussion of cultural forces, we identified 10 fundamental person values that are often listed by individuals as central to them and the American culture. How would you rank these values in terms of their relative importa Continue Reading...

Key Underlying Theories Literature Review

Operations Management There are a number of words that can best describe (and are currently being used) how operations management is causing a renaissance in the business community. Words such as flexibility, agility and responsiveness have found th Continue Reading...