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BOOK REPORT ON JAN CARLZON'S Research Paper

In Chapter One, Carlzon discusses the overall business climate that existed in the late 1980's and how his personal business strategies related to his employees helped SAS to achieve such unprecedented success in the airline business world. "In a ch Continue Reading...

Leadership- Moments of Truth by Term Paper

..Scandinavian Air Service (SAS) is not a collection of material assets, but the quality of the contact between an individual customer and the SAS employees who serve the customer directly" Carlzon (1987, p. 2). What Carlzon shows in this quote is t Continue Reading...

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