Citizen Journalism, Tech, Advertising
"If news media have to cut back and are unable to provide the same level of coverage for their communities that they did in the past, citizen journalism may need to step in," said Margaret Duffy, associate profe Continue Reading...
Newspaper Strategies
The traditional print version of newspapers worldwide has suffered serious setbacks in recent years, to the point that some industry experts are predicting the ultimate demise of print newspapers. But there are creative ways to Continue Reading...
Also, viewers may perceive the negative advertising as an infringement upon their right to decide for themselves. Such a perception may result in reactance, a boomerang effect in which the individual reacts in a manner opposite to the persuader's in Continue Reading...
Today the outbound telephone marketing industry has given political campaigns the ability to reach out to a large group of targeted voters in a quick and quiet way, just below the radar. This notion went way beyond the small volunteer call centers Continue Reading...
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The analysis cited above continues to describe the ways in which corporate "life" (in the sense of how many different individuals and entities are vital to the running of a corporation in the current climate):
Businesses today must be consumer, p Continue Reading...
With YouTube, though, users can watch movies, TV programs, documentaries, sports events, home movies made in the far-flung regions of the world at any time they wish. In addition, users can join and converse with communities of people who are intere Continue Reading...
China Syndrome
Several interesting facts surrounding The China Syndrome are worth bringing out at the beginning of this paper. First, Jack Lemmon, Jane Fonda, and Michael Douglas, the principal actors in the film, were all actively anti-nuclear at o Continue Reading...
4. Transparency, authenticity, and focus are good. Bland is bad. Many people are looking for someone who is in authority to share their ideas, experiences, or suggestions (Bielski, 2007, p. 9).
Moreover, just as content analysis of other written a Continue Reading...
Clarence Thomas and Special Interest Groups
The nomination of Clarence Thomas launched a great deal of concern among liberal interest groups.
Like Robert Bork, Clarence Thomas was an unashamed conservative. During the Thomas confirmation hearings, Continue Reading...
…[…… parts of this paper are missing, click here to view the entire document ]……IMPORTANT: We are only showing you a small preview of the full completed paper. The file you download will contain the full (254)-pag Continue Reading...