Dangers of Alcohol Advertising A growing body of literature shows that alcohol advertising is an important factor related to alcohol consumption among youth. Research has now established that alcohol advertisements target youth, result in increased Continue Reading...
For more than thirty years governments have been trying to restrict tobacco promotion, however, it seems that nothing except a total ban is going to work (Shatenstein Pp). For example, in response to government crack-downs, the industry has become Continue Reading...
Alcohol Consumption Has on Risky Sexual Behavior Since the ancient days of Bacchanalian celebratory worship of the Greek pantheon, the consumption of alcohol and risky sexual rites have gone hand in hand. Both drinking and sex are considered to be Continue Reading...
alcohol and its consumption. On television, billboards, and in magazines, images of beautiful and exotic people enjoying alcoholic beverages mix with funny quips and skits that relate to alcohol. But are these images irresponsible? Do they promote a Continue Reading...
dangers of teenage smoking. Specifically, it will look at how teenagers begin smoking, and what can be done to help them quit. THE DANGERS OF TEENAGE SMOKING The health hazards of smoking are well-known and documented. In 1992, over 400,000 people Continue Reading...
teenage binge drinking. Teenage binge drinking remains a prevalent problem in the United States. As teenagers learn to socialize and transition into adulthood, many may engage in drinking as a type of leisure pursuit. While social drinking contribut Continue Reading...
Federal Drug Association is studying to find out if people are getting prescription drugs that they do not actually need. A large number of doctors would like to see the American Medical Association ban prescription drug advertisements across all fo Continue Reading...
Billboard Advertising: "Litter on a Stick?" This paper examines the issue of billboard advertising from the premise that it is a feature of modern American life that needs to be regulated by the federal government. It examines the history of such re Continue Reading...
One of the worst examples was the very deliberate placement of aeration holes in cigarette filters where they knew that smokers typically cover with their fingers (Anderson, Ling, & Pollay, 2006). They had discovered the perfect placement where Continue Reading...
ALCOHOL USE AMONG TEENS AT PROM Alcohol Use among Teens at PromIn September 2015, Austin Hall Donovan, then eighteen, was sentenced to an 18-month jail term by a Maryland court after pleading guilty to vehicular manslaughter that led to the death of Continue Reading...
Of course, it becomes a very difficult matter to overcome sparse levels of availability when they are encountered (e.g. In the more remote regions of Western Australia). Taken together, the issues suggest that the impact of availability policy on t Continue Reading...
Courage, the ability to face danger or hardship without showing fear, may have subtly different meanings in various cultures, but it is universally viewed as a virtue. Courageous people, e.g., those who show bravery in wars and battles are honored b Continue Reading...
Prevention curricula. Sometimes the content of these or similar curricula are delivered in other venues, e.g., youth clubs. (Strategies..., N.d., p. 5) Strategy Priority Level of Effectiveness School policies regarding alcohol use on school pro Continue Reading...
By virtue of the fact that sports such as baseball and football in the United States had begun to prove themselves enormously popular and profitable, the intrusion of sponsorship and advertisement as a regular element of the game had begun a century Continue Reading...
danger signals of drug abuse and how can they be used to identify possible abusers? There can be various danger signals that may indicate the possibility of substance abuse in individuals. These signals will obviously appear in a variety of context Continue Reading...
Strategic Decision Making Process at Anheuser Busch This paper will take a look at the strategic decision-making process that made Anheuser Busch "King of Beers" and outline strategies needed to stay there. Beer sales are under pressure, but Anheus Continue Reading...
Anheuser-Busch's Budweiser PR Campaign LOVE BEER. My favorite brand is by far Anheuser-Busch's top selling brand -- Budweiser. Or do I love beer? I just saw two lizards on channel forty-two tell me that Budweiser is what I crave. Anheuser-Busch has Continue Reading...
Forty-eight percent of commercials that had violence in them were advertisements for movies; 38% were advertisements for television programs. The conclusion that Tamburro comes up with is that "parents should remain present during commercials" or a Continue Reading...
Cable television also opened up the medium to numerous types of television programming that had previously been excluded, simply because it could never have competed with the demand for mainstream types of programs during the same time slot. Initi Continue Reading...
childhood obesity advertising. First, there is the issue of why a young child is overweight. Of course, it can be bad habits and examples portrayed by the parents or guardians or it can be a health issue such as a gland or metabolism problem. Either Continue Reading...
These issues are discussed further below. Importance of Research in Relation to an Organization's Marketing Strategy and Tactics. In recent years, savvy marketers have increasingly been targeting discrete consumer segments through differentiated ma Continue Reading...
Ethical Dilemmas & Marketing Ethical Dilemmas Ethical dilemmas in international marketing Background of Marketing Ethics Ethical Issues in Marketing Modern Debate in Stakeholder Theory Ethical Theories Teleological Theories Virtue Ethics Continue Reading...
decision to purchase, use or consume the product of a particular brand is not simply a utilitarian decision that focuses on what goods a consumer wants, it is also a matter of the consumer's self-image. The customer asks himself, perhaps subconsciou Continue Reading...
Economics Pick a marketing environment and a popular brand of your choice. Then discuss the potential impact on the brand of trends that are observable in that external environment. How will they impact the demand for the product? How will they defi Continue Reading...
Adolescent Substance Use Screening Instruments: 10-Year Critical Review of the Research Literature Over ten million teenagers in the United States admit in a national survey that they drink alcohol, although it is illegal under the age of 21 in all Continue Reading...
Social Media Campaign: Discouraging Binge Drinking Among Teens Problem Definition Binge drinking, according to the Centers for Disease Control and Prevention – CDC (2019), could be defined as “a pattern of drinking that brings a person&rs Continue Reading...
This is when the university arranges for: providing educational, healthcare, and counseling services to all the students. The aim is to support wellness practices for the long-term health of everyone. The establishment of conversations with teachin Continue Reading...
Cigarettes became popular among World War soldiers as "soldier's smoke (Randall 1999)." Camel held 45% of the U.S. cigarette market by 1923 while Philip Morris produced women's cigarette, described as "mild as May." The American Tobacco Company pro Continue Reading...
New York Times describes how R.J. Reynolds Tobacco was found guilty of breaking its agreement to market cigarette products only to adults. The judge found that the company had pursued an advertising strategy aimed at promoting youth smoking. Importa Continue Reading...
Warning Labels Not even 50 years ago, many people felt skeptical about the hazards of cigarette smoking. Although increasing numbers of studies showed that some connection existed between tobacco and lung and heart ailments, questions still remained Continue Reading...
"As a case in point we may take the known fact of the prevalence of reefer and dope addiction in Negro areas. This is essentially explained in terms of poverty, slum living, and broken families, yet it would be easy to show the lack of drug addicti Continue Reading...
Graphic Cigs Graphic Warnings on Cigarette Packages: When Public Health Depends on Public Knowledge The principles of liberty and personal freedom upon which this country was founded and to which it has ostensibly been dedicated over the course of Continue Reading...
Tobacco Products Just put out the facts and let the public make their own decision on the use of Tobacco products. At times revealing information and statistics is all the public needs. Tobacco smoking is one of the most common habits prevalent th Continue Reading...
Alcoholism and IV drug use in Rural NJ There has been a dramatic spike in alcoholism and IV drug addiction over the past couple of months. This has been the leading cause of death in the rural community of Wantage, NJ. The health need identified alig Continue Reading...
A number of states follow sobriety roadblock rules while some states like Minnesota, Oregon, Rhode Island, Texas, Washington, Wisconsin etc. have avoided sobriety roadblock techniques and their technique has been general patrolling. Minimum Legal D Continue Reading...
Cigarettes Why do people smoke? All of know that smoking is a dangerous, even potentially lethal habit - and one moreover that now carries an increasing weight of social stigma. And yet still people do it. There must therefore be compelling reasons Continue Reading...
Toward an Effective Solution In principle, the most effective solution to the tremendous problem of cigarette smoking in the U.S. would simply be to impose legislation banning the manufacture, sale, or consumption of cigarettes altogether. In fact Continue Reading...
Ecstasy Use by Adolescents in Miami-Dade County, FL Ecstasy, also known as MDMA, Methylenedioxymethamphetamine, has become popular as a club drug and at techno dance events, such as raves, trance scenes and private parties. Many who attend raves and Continue Reading...
Health and Wellness Foods & Beverages Increase in health consciousness: Studies on health consciousness among Americans have been carried out on the telephone by Peter D. Hart Research Associates on the telephone among a representative sample o Continue Reading...
