Malcolm Gladwell’s Blink: The Power of Thinking Without Thinking suggests that there is great power in the intuitive leaps or insights the human mind is capable of generating, that the “smallest components of our everyday lives—the Continue Reading...
So Gladwell is saying that it is the perception of a lack of caring, not the actual competency of the physician, that more than anything else defines how a patient perceives their treatment or not (p. 39). Again, as Gladwell does so well in this boo Continue Reading...
Blink: An Assessment of Gladwell's Goals for the Book In the best-selling book, Blink: The Power of Thinking Without Thinking (Gladwell, 2006) author Malcolm Gladwell seeks to accomplish three specific goals or tasks that when taken together chang Continue Reading...
leadership styles and power bases of CO, XO, Chief of the Boat (COB)? (Consider the full range of possible styles.) Cite specific behaviors and statements, with specific reference to the leadership literature. The CO's leadership style is very much Continue Reading...
What is fascinating in this regard is the contention that Gladwell makes of "thin slicing" through a significant portion of the book also aligns with theoretical models of how consumers interpret and act on promotional and advertising content as wel Continue Reading...
That could lead to all kinds of advertising insights," even though it could just be a coincidence (Baker 2008, p.3). The result could be a cutting-edge campaign for a rental car company stressing romance and danger, rather than safety and budget-con Continue Reading...
