Target market
As mentioned in the case study, the company's target market is formed from college students between the ages of 18 and 25 and also from 'techies' in the 30-40 age interval. The main characteristics of the target market, as revealed b Continue Reading...
The case is written in a simple but comprehensive manner, focused on the main highlights of Nike's activity. It is useful for the specialized economists as it presents real and clear facts, but it can also be useful to the novice economist or the s Continue Reading...
FDX
Value Creation Frontier
The value creation frontier "represents the maximum amount of value that the products of different companies inside an industry can give customers at any one time by using different business models" (Hill & Jones, 20 Continue Reading...
United States has the highest rate of confinement of prisoners per 100,000 population than any other Western country. Analyze this phenomena and discuss actions that you feel are necessary to combat this problem.
The United States currently has the Continue Reading...