Total Quality Management Essay

Total Length: 646 words ( 2 double-spaced pages)

Total Sources: 2

Page 1 of 2

Ensuring Quality Ensurance Measures

The Problem

The problem discussed within this document is the inconsistent levels of quality assurance reflected in the business models and practices of both Wal-Mart and Sprint. For the most part, each of these retailers evinces a culture in which quality assurance is prioritized. Nonetheless, there are a couple of salient instances in which each of them is remiss in their quality assurance measures. Wal-Mart, for example, has neglected some important components of the Juran philosophy (Kuei, 1998, p. 21)—the most noticeable of which is a dearth of managerial presence on its sales floor. There is a poignant similitude between this chain and Sprint’s chain; the managerial concerns of the latter are seemingly focused on profit margins as opposed to quality assurance. Sprint directs customers to 800 numbers instead of directly assuaging any issues; Wal-Mart is perpetually understaffed and regularly disorganized.

The Solution

The solution is to organize each of these retailers in a way in which quality assurance is ingrained within their business models. The most efficacious means of doing so is to solicit direct feedback from customers regarding changes they view as advantageous for facilitating a quality shopping experience from these vendors.
Perhaps the most efficient means of obtaining this customer input is to solicit it online via the various means of consumer feedback prevalent. These largely include social media channels. Examples of these channels include sources such as Twitter and Facebook, although there are a number of additional outlets worth mining for this data. Moreover, customer reviews found on these sites and others provide additional intelligence into consumer needs.

Data That Would Be Gathered

This data includes consumer reviews and social media sentiment data. The most significant fact about this data is it will be gathered and analyzed using techniques designed for big data. Ideally, this data would be gathered at scale from various social media sites and those which facilitate consumer reviews. However, to accurately gauge the sentiment data, text analytics solutions will be used. Such solutions combine various facets of machine learning with natural language processing to understand the nature of data analyzed. These solutions can determine whether the text is favorable or unfavorable to the two companies mentioned in this document. It can also extract concepts and themes from the text which relate to the sentiment conveyed about the companies. This method leverages some….....

Show More ⇣

     Open the full completed essay and source list


     Order a one-of-a-kind custom essay on this topic


Kuei, C. (1998). Comparing Deming and Juran’s philosophies to the formation of total quality leaders’ world views. Handbook of Total Quality Management. 21-40. Boston, MA: Springer.

Lamong, J. (2018). TEXT ANALYTICS gains cloud to capture insights from the data maze. Retrieved from
Related Essays

Managing Quality Safety and Individual Performance in Healthcare

world for these three aspects are considerably relevant to the health care sector. This paper discusses the usefulness of the total quality management (TQM) model, the Organization for Economic Cooperation and Development (OECD) Safety Performance Management Framework, and the balanced scorecard in the health care sector. Total Quality Management TQM is a management philosophy that advocates for organization-wide and continuous improvement of an organization's products and processes. The philosophy espouses five major principles: customer focus, management commitment, employee empowerment, continuous improvement, and evidence-based decision making (Kaynak & Rogers, 2013). The element of customer-focus means that every decision an organization makes and process it undertakes is geared towards creating value for… Continue Reading...

Managing the Automation Industry

Production System (TPS). Toyota Motors is renowned for not only being part of the establishment but also advancement of total quality management (TQM). For the company, TQM is centered on the notion of consumer first, also referred to as kaizen, which implies incessant improvement and overall participation the inference of which is the participation and input of the entire staff. The automotive company has incorporated statistical quality control in addition to the system of creative idea suggestion in order to provide backing and inspiration to personnel in making efficacious contributions to the organization’s quality development. These notions are at the heart of Toyota production system and have resulted in… Continue Reading...

Globalisation and Business Cultures and Practices

now heavily influenced by practices that originated in Japan. Management practices based on models such as total quality management (TQM) and lean principles are now popular across the globe. This uniformity of business practices may not have been achieved without globalisation. Global interconnectedness in terms of economic activities often implies that events occurring in one part of the globe can quickly spread other parts of the world. The recent global financial crisis and the ongoing Eurozone crisis are perfect examples. A great deal of similarity has been observed in how governments, banks, and organisations in the affected countries responded or have responded to the crises. This… Continue Reading...

Cite This Resource:

Latest APA Format (6th edition)

Copy Reference
"Total Quality Management" (2018, October 19) Retrieved January 22, 2020, from

Latest MLA Format (8th edition)

Copy Reference
"Total Quality Management" 19 October 2018. Web.22 January. 2020. <>

Latest Chicago Format (16th edition)

Copy Reference
"Total Quality Management", 19 October 2018, Accessed.22 January. 2020,