762 Search Results for Ethics and Social Responsibility in Marketing

Fair Trade Live Up to Its Ethical Essay

Fair Trade Live Up to Its Ethical Objectives? The aim of this paper is to analyze the relevance of fair trade to the world today and whether it practices meets the ethical issue. The study will analyze its impacts both negative and positive to the Continue Reading...

City of Boulder View -- ISSUE The Essay

City of Boulder View -- ISSUE The issue from the City of Boulder's point-of-view, and the one that would be presented to a Court, deals with the legality of legislating particular actions on city property. The City of Boulder would maintain that it Continue Reading...

Branding Study Essay

Nike Should Move Production to the US and Make America Great Again Introduction Nike is a global sport, clothing and shoe supplier and retailer with over 1000 retail outlets in the US and with global brand recognition. Since its founding in the 1960s Continue Reading...

Sysco Corporation Term Paper

Sysco Corporation's Competitive Position Today External Environmental analysis General Environmental Analysis Demographic Segment Economic Segment Political/Legal Segment Socio-Cultural Segment Technological Segment Global Segment Summary o Continue Reading...

Green Business: The Only Hope Term Paper

Unless this model is fundamentally reformed as to take into account the overall health of the planet, the prospect of a sustainable future looks grim. References Hawken, P., Lovins, A., & Lovins, H.L. (1999) Natural capitalism: creating the ne Continue Reading...

Combatting the Dominance of Google Essay

UK Search Engine Google has entered the news in the last few days as it relates to anti-trust allegations. This very much mirrors similar attention that Microsoft received some years ago for much the same reason. In both cases, there was (or is) a m Continue Reading...

Sustainability Profit Making Essay

Analysis of the Field Sustainability is a concept that is receiving attention in numerous industries—from auto manufacturing to accounting (Bouten & Hoozee, 2015; Kwangeson, 2014). Companies like Tesla, Porsche, GM, Audi, Volkswagen and oth Continue Reading...

Compensation Practice and Plan Term Paper

Compensation Practice Ford Motor Company Henry Ford established the Ford Motor company in the year 1903. This was done with the help of eleven other business associates at a time when there were eighty seven other motor companies in the U.S. Before Continue Reading...

American Express in Asia Assessing Thesis

The biggest challenge however over the long-tern is the lack of acceptance of foreign cards by Chinese merchants. There are an estimated 20 million businesses in China, and of these, 414,000 accept credit cards, and of those, 150,000 accept foreign Continue Reading...

Abercrombie & Fitch (A&F): Case Study Essay

Abercrombie and Fitch: A Case Study Clothing giant A&F has a not-so-good reputation in the arena of business ethics, and has been sued several times for size discrimination, sexism, and racism. In 2003, the company was taken to court by employee Continue Reading...

Ethical Analysis of Merck and Vioxx Essay

Ethical Analysis of Merck and Vioxx How could Merck management have handled the research, development and marketing of Vioxx in a more ethically responsible fashion, if at all? On September 30, 2004, Merck & Company declared the drawback associ Continue Reading...

Environmental Factors Term Paper

Business Marketing Marketing Beyond Borders As a result of changing regulations and technological advances, businesses are now capable of ever-greater geographic reach. However, the changing competitive landscape also carries the risk of new compet Continue Reading...

Values Often a Company's Mission Term Paper

The "Safety First" scenario is even less cut-and-dry for me. If a company wants to increase its profit margin and include a high-end line of clothing, then it has the right to do so. I do not believe that a company can prevent or control crime thro Continue Reading...