Psychographics is a method by which one can analyze and understand a social group and whereby one could get information about the psychological response to given situations by particular groups or individual persons. Psychographics is understood as a Continue Reading...
Producers have the ability to use flashy advertising as a substitute for a good product, and to deceive the customer through paid, sponsored relationships with bloggers and advertisers. Consumers may still have difficulty understanding when a blogge Continue Reading...
Tail Economics Book Analysis: The long tail. How endless choice is creating unlimited demand In the past, economics' was dominated by vendors that sold a large quantity of only one or two items. The Internet has changed the shape of product offeri Continue Reading...
And since those who are forced into detention are disproportionately African-American, the problems caused by the detention of juveniles is particularly acute in the African-American community. The effects of detention have been researched and disco Continue Reading...
The Boston Matrix 1. Cash Cow: DVDs and DVD recorders are excellent sources of profit and revenues for Sony, as they have been for the last couple of years. Additionally, the electronics and game consoles, especially Playstation 2, even if encount Continue Reading...
Wireless Networking Phenomenon Today's world is faced with a myriad of challenging and complex issues that require advanced technological solutions. As technology becomes increasingly user-friendly and focused on the consumer, it is evident that use Continue Reading...
Contemporary Management Todaya) Management Strategy in ContextSome theories pose contradictory arguments against or favor specific thoughts in contemporary management today. Subsequently, there exists no unified management theory. The management theo Continue Reading...
Table of ContentsWorkforce Action Plan .Inclusion and Diversity .Current State of the Workforce .Future State of the Workforce .AbstractToday, like many companies, Mi-ORG, a successful, customer-centered consultancy, is faced with a wide array of cha Continue Reading...
Occupational Stress and Scientific MonitoringElena Georgiou*AbstractThe aim of this project was to review evidence available on occupational stress and how it can be monitored scientifically. Closed-ended questionnaires were used to obtain data from Continue Reading...
Fitness Industry in Hong Kong Hong Kong is a densely populated, coastal city in Asia, where both Eastern and Western cultures meet. In this city-state of 7 million persons, the potential for the fitness industry (fitness clubs) to find consumer dem Continue Reading...
Multicultural Marketing Marketing to a multicultural audience -- Starbucks and McDonald's All businesses today must be multicultural to some extent (Makgosa 2012). The Internet has opened up new portals to multicultural, multinational consumer audi Continue Reading...
Role of a Manager The Four Components of Emotional Intelligence: Implications for Managing in the 21st Century The most effective leaders are able to transform their organizations by defining a compelling vision that is challenging yet attainable. Continue Reading...
I do not approve of reading so many books. The method of examination is a method of dealing with the enemy. It is most harmful and should be stopped" (Johnson 1992:552). Mao wanted control of China's destiny -- and he wanted that destiny out of the Continue Reading...
China's Intellectual Property Rights: Current Issues, Strategic Considerations And Problem Solving In this paper, the focus is primarily on the Intellectual Property Rights (IPR) that are given to individuals within the Republic of China. The paper Continue Reading...
Project Leader Personal Learning Contract Learning within organizations is vital to success. It is the lifeblood that grows and sustains human capital (Bassi & McMurrer, 2004; Noe, 2008; Senge, 1990) through human resource development (HRD) and Continue Reading...
Bestseller Bargains Former bestsellers, now in paperback, discounts on hardcover. For those who prefer having hardcover books. Allows price of Hardback to be within range of trade or PB. More for gifts of collectibles. Friday Sale Deep discou Continue Reading...
In the book, Project management: strategic design and implementation, David I. Cleland and Lewis R. Ireland report "a review of the results of projects in antiquity reveals evidence about how several historical projects originated and developed" (p. Continue Reading...
Sports marketing is a relatively new field, although sports and marketing have been around for quite some time. Sports marketing is the specific kind of marketing for products and apparel for sports exclusively. Any kind of marketing toward youth is Continue Reading...
ORGANIZATIONAL PHILOSOPHY AT WORK: TECHNOLOGY & ETHICS Organizational Behavior Digital and information technology allows for new opportunities for education, including at the professional level. More and more, human resources use technology to Continue Reading...
Mass Communications Applying Mass Communication Theories What traps should communicators avoid in using fear appeals in their messages? Fear is an emotion and messages that appeal to emotions must tread not so much lightly, but rather, quite metic Continue Reading...
g. Lufthansa); partners with Blackberry and Yahoo for in flight conveniences. Early aggressive additions to fleet and service did, as analysts predicted, negatively impact the company. Company will need to carefully evaluate routes, new service, ne Continue Reading...
John Locke's social theory not only permits disobedience but also a revolution if the State violates its side of the contract. Martin Luther King, Jr. says that civil disobedience derives from the natural law tradition in that an unjust law is not a Continue Reading...
As in the model of Likert, progressively the concern for people increases as we move down the line from 'Exploitative authoritarian' to 'Benevolent authoritarian' to 'Consultative' to finally 'Participative', similarly in the Blake's Managerial Grid Continue Reading...
Incentives and Performance Kopelman, R., et al. (2012); Further Development of a Measure of Theory X and Y Managerial Assumptions. Journal of Managerial Issues. 24 (4): 450-62. Certainly, there is no one best way to ensure that either employees or Continue Reading...
Literature Review 1. The dilemma of Obesity Mokdad et al., (1999) in his study found that the issue of unhealthy weight, overweight and obesity are perhaps one of the rising concerns for the Americans in the 21st century as more and more U.S. cit Continue Reading...
International Marketing Ethnocentrism is an attitude of superiority, in a cultural sense, where one thinks that one's culture is superior to the others'. Ethnocentrism is the basis of the racism and nationalism and the tribalism sentiments that exis Continue Reading...
Transmedia Property. Case study related a media property (e.g., comic, film, television, ). This analysis existing property development a transmedia plan property. Break movie's elements starting introduction, music, back ground, audience engage mov Continue Reading...
Cable television also opened up the medium to numerous types of television programming that had previously been excluded, simply because it could never have competed with the demand for mainstream types of programs during the same time slot. Initi Continue Reading...
" For most this is generally seen as a reference to the Federal Judiciary. One thinks of the Warren Court, and the great number of decisions concerning civil rights, voting rights, etc. It is often not realized, however, to what an extent state judge Continue Reading...
Inquisition / Jeanne D' Arc (Joan of Arc) 1412 was the time of civil war and military unrest between France and England. And 1412 was the year Jeanne d' Arc was born. When she was 17 she commanded a battle against the English domination and made eff Continue Reading...
Ethical Imperatives for Rational Paternalism in Advisor-Client RelationshipsInstructions:2/ Here is the one issue that I still dont have clarity on: what is your operational definition of rational paternalism for the purposes of your study? Here are Continue Reading...
ITW Case Study1. In its first 100 years, what type of diversification strategy did ITW use, and how has it changed since 2012? Do you think managers were encouraged to over diversify? Explain your answer.Founded in 1912, Illinois Tool Works (ITW) is Continue Reading...
Executive summaryThe Capital Asset Pricing Model (CAPM) is considered a pivotal model in the computation of investment risk and the expected return on the investment. CAPM provides a way of ascertaining the expected return for stocks and estimating t Continue Reading...
Introduction Known as the City with Broad Shoulders, Chicago is one of the major cities of the US, and as such has a lot to offer the tourist. That is not to say that attracting visitors is always easy, as there are challenges that inhibit Chicago fr Continue Reading...
Executive Summary Myrtle Beach is a seaside resort community. It is a destination city and provides tourism services year-round. It has grown exponentially in recent years and is among the top growing cities in the country. It is in need of economic Continue Reading...
In business, the significance of customer satisfaction cannot be overemphasized. Indeed, with increasingly many firms providing similar goods or services, dissatisfied customers can easily look for other alternatives. Accordingly, firms do whatever i Continue Reading...
integrated HRM approach organizational performance Human Resource Management HRM consists of managing people in a company, it's all about managing the employees. For the sake of simplicity, we can conclude that it's managing humans / people. HRM i Continue Reading...
Ideally, Zachman thinking pattern has been challenged by time and fails to address challenges in a real-time basis collectively. Such a basis would agree that a superior usage of technology is not near-change mechanism. Zachman argues that a communi Continue Reading...
