Brand identity is not important. There are numerous gym chains but the industry remains highly fragmented. A new gym can expect to face only minor retaliation -- price promotions and other competitive tactics. This is because the industry is rapidly Continue Reading...
global branding of Stella Artois
Porter's 5-forces analysis of the beer industry
Bargaining power of buyers
The bargaining power of buyers is very high in the beer industry. Consumers have many choices, spanning from other alcoholic beverages to Continue Reading...
Porter's 5 Forces
One of the most volatile and unstable industries is that of the grocery industry. There are many substitute goods and the product is perishable. Rivalries are high because of the availability of substitute goods, the ease of transf Continue Reading...
Project Management:
Project management is the discipline of planning, organizing, and managing resources that would cause the successful completion of specific project goals and objectives. It is sometimes conflated with program management. Regard Continue Reading...
Psychosocial Assessment
Identifying Information / Setting
The purpose of this study is to examine Jackson. This client is in his early 40's and works as a professional police officer in a men's correctional facility. Jackson is a veteran and is ma Continue Reading...
Direct to Consumer Advertising
HISTORY OF DRUG ADVERTISING
THE DTC ADVERTISING PHENOMENON
CREATING DEMAND
DECEPTIVE ADVERTISING - A WOLF IN SHEEP'S CLOTHING
CAUSE OF DEATH
PROFIT
UTILIZATION, PRICING, AND DEMOGRAPHICS
LEGISLATION, POLITICS AN Continue Reading...