998 Search Results for Business Marketing Ethics
Alcohol and Business Ethics
Introduction moral society is built on the basis of a number of unspoken, but generally agreed upon social issues. A moral society generally applies the maxim "treat others in the way you would like to be treated" and thi Continue Reading...
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PRIVACY and CONFIDENTIAL INFORMATION
Protection and safeguarding of information created in the conduct of Lenox Hill
Hospital and its affiliates business including patient information, staff data, financial data, research data, strategic plans, Continue Reading...
communications in a business setting compromise the work of that business, a solution must be found for the benefit of the company and of all who work there. Problems can arise when employees whose tasks require written communications skills are def Continue Reading...
She also mentions the huge energy giant British Petroleum (BP) came up with some honest and effective marketing in its green promotions. And while it is laudable for an oil company to invest in green technologies, BP did it with "appropriate humili Continue Reading...
Fast Food Business
Advisory for Fast Food Business and Takeaway
Here, we will give a brief intro on fast food business, explain what it is and its pros and cons. We will also look at some facts surrounding fast foods just to give an amateur reader Continue Reading...
Corporate Social Responsibility and Environmental Ethics
Abstract/Introduction -- No one can argue that the international business community is becoming more and more complex as a result of globalism. In turn, this complexity is driven by an increas Continue Reading...
tension between businesses interests in maximizing profits and the public's interest in receiving complete, truthful, and non-misleading information about products that they purchase.
The dangers against greenwashing are that consumers will have no Continue Reading...
Sunday Alcohol Sales and Blue Laws
Of all points made in this section, the abolishment of blue laws in 11 states in the last 2 1/2 years and the sales of alcohol in two-thirds of all states on Sunday shows how legislation, over time, changes to re Continue Reading...
Aviation Business Ethics and Sept. 11 Industry Implications
On September 11, 2001, nineteen terrorists passed through several security checkpoints at three United States airports and proceeded to hijack four commercial jets. The horror began at 8:45 Continue Reading...
Dr. Jeffrey Wigand contribution,, business ethics. Attachments
Jeffrey Wigand Biography
Jeffrey Wigand was born in 1942 in New York. After being brought up in Bronx and Pleasant Valley, Wigand spent some time in the military, and then earned his M Continue Reading...
Enterprise Security Management
Security and Ethics at Cincom Systems
Cincom Systems is a global leader in the development, implementation and service of enterprise software that is specifically designed for the needs of complex manufacturers. Its s Continue Reading...
How Should a Christian Business Proceed?
As in any major decision, especially involving finances, Christians should only proceed after following these steps:
Prayer -- Seek God's guidance though daily prayer;
Studying His Word -- John 1:3 "̷ Continue Reading...
SUSAN WOJCICKI
One of the most powerful people in tech, Susan Wojcicki got her start in Silicon Valley as one of Google’s first employees. She worked her way into a C-suite, and has been the CEO of YouTube for three years. Wojcicki led Google&r Continue Reading...
In Genentech, Hughes examines the remarkable rise of the Genentech company, which was an industry pioneer in the field of genetic engineering. The basic premise of Hughes’s book is that Genentech radically transformed biotechnology and even mad Continue Reading...
The Effect of Green Human Resource Management Practice on Human Resource Creativity at The University of Business and Technology: A Case StudyAbstractProtection of the environment has in the recent past risen to be one of the major concerns for decis Continue Reading...
Citizen of the World
There are generally two types of people when it comes to daily life, culture and so forth. There are those that like to be in their own cultural space. They wish for that space to be free from interference and from influences fr Continue Reading...
Ethical Issues in Marketing Field
Ethics can be defined as standards employed by people to choose the right course of action amongst diverse, often conflicting possibilities. Ethics are reliant on a logical and rational set of principles to arrive a Continue Reading...
Clearly from this case and others there is a critical need for the development of safeguards on consumer data captured over the Internet, both of the opt-in (where the customer approves the data being captured) and the non-opt-in variety.
An Explic Continue Reading...
perception allow them to change behavior?
For most people, behavior is something that is habitual. We often buy the same things, and we do the same things. The challenge for a marketer is to change that behavior, to buy a different product or do so Continue Reading...
Marketing, Product Safety, and Intellectual Property
Legal and ethical considerations
Ethical issues
PharmaCARE intentionally bypassed the Food and Drug Administration when it established CompCARE a compounding pharmacy. This was done in order to Continue Reading...
Organizational Ethics
General overview of organizational ethics policies
Rationale for the design of code of ethics
The written code of ethics
Discussion and comparison
General overview of organizational ethics policies
The standards which help Continue Reading...
Tobacco Dilemma
This case study is about how the tobacco industry has been selling their products to third world nations. After returning from Italy, my mother told me that while eating in an Italian McDonald's restaurant she noticed that not only d Continue Reading...
" Humans have become "obsessed" with the idea that the masculine should dominate the feminine, the wealthy should dominate the poor, humans should dominate "nonhuman Nature," and Western cultures should rule over non-Western cultures (Devall, et al. Continue Reading...
Institutional Code of Ethics
Today, the healthcare industry is faced with rising costs, increasing regulation and growing numbers of patients with age-related conditions as the Baby Boomer segment of the U.S. population enters their retirement age. Continue Reading...
Gender Attitudes in Business Students
An Analysis of Beliefs, Values, and Attitudes Relative to Gender and Professions
Significance and Conclusion
There is a body of evidence that suggests many disparities in the representation of gender in certai Continue Reading...
Health Care -- Strategic Planning and Marketing
Strategic planning and marketing often wed customer-oriented issues with broader issues of public health, morality and survival in a highly competitive market. Consequently, a key issue set forth by th Continue Reading...
Alyssa in the AmazonWhat ethical issues is Alyssa facing in this situation? What possible marketing claims about the companys relationship with the Amazonian tribe would cross a line in to unethical territory? What claims could it make ethically?The Continue Reading...
Business
Categories of risk associated with sourcing of IT/IS services
Performance Risk
Delays at third parties may lead to a decline in end customer performance levels and timely delivery. As a product/service is outsourced, this risk gets heigh Continue Reading...
Unconsented Facebook Behavioral User Research
Facebook's 2012 involvement in a behavioral experiment on a series of its unknowing users
Case Presentation
There is much controversy with regard to Facebook's role in a scandal involving users being Continue Reading...
Christian Faith
If a person is a devout Christian, who practices his faith in all aspects of his life, how does his belief -- his doctrine -- allow him to interact in the secular world of business? I plan a career in business and I do not expect to Continue Reading...
The Orphan Drug Act is an extension of these ethics, but veers away from utilitarianism. The principle at work with orphan drugs is more deontological in its nature because it uses massive amounts of taxpayer money to provide drugs for relatively fe Continue Reading...
(1000 Ventures, 2008)
The work of Kaplan and Palmer (2007) entitled: "Strategic Imagination: External Thought Leaders Inspire Breakthrough Innovation" published by Innovation Point relates the fact concerning innovation efforts that they "often del Continue Reading...
Social & Political Environment of Business
Protectionist policies include policies such as tariffs (taxes) upon imported goods and quotas, the latter of which limits the number of imported goods which can be brought into the country. The intenti Continue Reading...
Can both sides be right? Hardly, and when the initiative is analyzed with a critical eye, one sees that it looks like the initiative is a tactic for large corporations to appear to be following the letter of the law, but saving money by making Clea Continue Reading...
organizational theory, leadership theory development, and management theory and practices. This includes addressing the impact of these aspects on businesses and their efforts to bring about effective and successful performance in the business realm Continue Reading...
Founded the first of April in 1976 and headquartered in Cupertino, California, Apple Inc. is one of the most recognized American transnational technology company. The firm is well-known for its designs and has developed and sold computer software, co Continue Reading...
Sales and Strategy
1 What strategy decisions are needed in the personal selling area? Why should the marketing manager make these strategy decisions?
The strategy decisions needed in the personal selling area (a) how to motivate, (b) how to maintain Continue Reading...
conflict of interest is at the core of nearly every ethical dilemma. A conflict of interest, simply put, is a situation in which the decision maker has two or more competing interests. Market timing, late trading, insider trading, illegal trading, f Continue Reading...